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From the classic Ray-Ban aviators to a super stylish and on-trend circular silhouette, there's a pair for every kind of style.
Ray-Ban is a brand of luxury sunglasses and eyeglasses created in 1936 by Bausch & Lomb. The brand is best known for its Wayfarer and Aviator lines of sunglasses. In 1999, Bausch & Lomb sold the brand to Italian eyewear conglomerate Luxottica Group for a reported $640 million.
Ray-Ban. An ID.me account provides a 15% discount to active and retired service members on Ray-Ban products. 138. Reebok. Reebok offers a 50% discount to military personnel and first...
Target — $10 off eyewear and contact lenses and 50% off prescription eyewear for AARP members. Ages 60 and older. Kohl's — 15% discount every Wednesday on select brands. Ages 65 and older
Luxottica owns not only a large portfolio of brands (over a dozen) such as Ray-Ban and Oakley but also retailers such as Sunglass Hut, Lenscrafters and Oliver Peoples, the optical departments at Target, and (formerly) Sears, as well as key eye insurance groups including the second largest glasses insurance firm in the US, EyeMed. It has been ...
In 1982 Ray-Ban signed a $50,000-a-year deal with Unique Product Placement of Burbank, California, to place Ray-Bans in movies and television shows. Between 1982 and 1987, Ray-Ban sunglasses appeared in over 60 movies and television shows per year, continuing through 2007.
In response, Ray-Ban, which already dominated the sunglasses market with their Wayfarers and Aviator sunglasses, introduced the Clubmaster, a traditional browline frame with sunglass lenses, and the Wayfarer Max, a Wayfarer shaped-and-sized browline.
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Ray-Ban Aviator variations. Besides the standard model there are several different Ray-Ban Aviator sunglasses variations designed as functional, technical and recreational sunglasses . The Ray-Ban Shooter variant was introduced in 1938 and the Ray-Ban Outdoorsman variant in 1939.
The company also sells prescription and non-prescription sunglasses, sport sunglasses, and computer glasses designed to reduce glare. Eyebuydirect was founded in 2005 by Roy Hessel, who was succeeded by Sunny Jiang, chief executive officer since 2017.