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Blue Apron Holdings, Inc. is an American ingredient -and- recipe meal kit company headquartered in New York City, operating its services exclusively in the United States. [4] It offers weekly boxes containing ingredients, which also includes suggested recipes that must be cooked by hand by the customer using the pre-ordered ingredients.
Blue Apron offers a wide variety of menu choices each week that include options for vegetarian, vegan, keto-friendly, high-protein, low-carb, low-calorie, and family-friendly meals.
Blue Apron shares soared more than 130% Friday after the once-hot meal kit delivery service announced it was being acquired.
All 165 Blue Apron employees have joined Wonder Group, which has bought the Blue Apron brand and marketing.
Meal kit. A meal kit is a subscription service – foodservice business model where a company sends customers pre-portioned and sometimes partially prepared food ingredients and recipes to prepare home-cooked meals. [1] Services that send pre-cooked meals are called meal delivery services. This subscription model has been cited as an example of ...
Matt Salzberg (born 1983 or 1984 [1]) is an American businessman and entrepreneur, known for co-founding Blue Apron (where he was CEO), Embark Veterinary and Suma Brands. He is currently founder and managing partner at Material, a venture fund focused on systematic company creation opportunities.
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